At Giant Ant, I worked on a series of animated pieces for Coca-Cola’s massive Times Square billboard. Each project had its own visual approach, so there was a lot of room to explore different styles, from bold motion graphics and playful 3D to more realistic product imagery. It was a fun opportunity to experiment with different techniques and find ways to bring Coca-Cola’s visual identity to life on such a huge scale.

CREDITS: Renders and animation by Duncan Patterson and Shawn Hight @ Giant Ant